On June 22, the 18th "World Brand Conference" hosted by World Brand Lab was held in Beijing, Asia Ceramics won the title of "China's 500 Most Valuable Brands" for the eighth time. In 2021, its brand value reached 18.691 billion yuan, ranking 351st on the list.
"China's 500 Most Valuable Brands" is one of the most authoritative and influential awards in the field of Chinese brand research, and is known as the "Oscar Award" for Chinese brands. Companies listed with Asia include Industrial and Commercial Bank of China, PetroChina, China Life, Tencent, Huawei and other outstanding brands.
China’s 500 Most Valuable Brands
Asia innovation leads industry development
Asia's brand value has achieved leapfrog growth, which is inseparable from the company's continuous breakthrough of technological barriers and independent innovation.
Professional residential product layout
From the first large-scale marble tiles independently made in China, which brings consumers the enjoyment of supernatural large-scale and rare continuous patterns, to the 55° soft-light marble with soft light and eye protection; from the ECO with negative oxygen antibacterial and rejection of aldehyde pollution Ecological and healthy bricks, to an all-round century stone that solves the current pain points of mainstream human settlements; from Asia slates with unlimited applications, to ecological breathing bricks with intelligent humidity control and 100-year unsaturated long-lasting aldehyde removal.
Over the past 48 years, Asia has always adhered to the product research and development concept of "scientific human settlements and healthy living" and continuously researched human settlement products that are more in line with modern people's living needs. Currently, it has 6 major human settlement health professional product system layouts.
Green, smart and healthy China
Asia Tiles uses intelligent, green and integrated production concepts to invest in environmentally friendly production. billion, reducing waste gas emissions to less than 50% of the national standard, actively responding to the call of "Healthy China 2030", and winning the title of "National Green Factory".
Cross-border marketing nationwide
In 2020, cross-border sports marketing in Asia will support the Chinese dream with Made in China in the post-epidemic era, and advocate the idea of a healthy life for all people to exercise. At the same time, it has invested heavily in advertising in 364 high-speed rail waiting halls and 90 high-speed toll stations across the country to help increase brand awareness and attract new middle-class consumers to pay attention to Asia's brands.
Asia Ceramics once again won the honor of "China's 500 Most Valuable Brands" due to the support of consumers and favor. With a grateful heart, Asia will create scientific living products for consumers that are more in line with modern living concepts and create ideal living homes in the future.
