At two o'clock in the afternoon on December 5, the press conference of the new series of Xinmingzhu 3.5mm thin rock slabs "Carving Time" was grandly opened in the 15.1 forum area of Area C of the Haute Couture Exhibition, and the entire process was broadcast live. The press conference was packed with guests, both inside and outside the industry, who were interested in New Pearl Slate and high-end customization.
Not only that, this press conference was also a gathering of big names, including Zhang Chuanxi, executive chairman of the Furniture and Decoration Chamber of Commerce of the All-China Federation of Industry and Commerce and founder of the China Haute Couture Club, assistant to the chairman of the New Pearl Group and general manager of the Slate Division. Manager Liang Fenghua, Baidu Home Shenzhen Foshan head Pang Yujia, Naku high-end private customized furniture supply chain management director Kang Ming and other group and enterprise leaders attended. In the venue, guests from dozens of media also participated in the launch of the new Pearl Slate.
Conference site
In the venue, guests from dozens of media also participated in the launch of New Pearl Slate.
1
Leader’s Speech
The possibilities of rock slabs are far beyond people’s imagination
President Zhang took the stage to deliver a speech
At the meeting, Zhang Chuanxi, executive chairman of the All-China Federation of Industry and Commerce Furniture and Decoration Chamber of Commerce and founder of the China Haute Couture Club, first delivered a speech. President Zhang pointed out that under the trend of haute couture, slate, which has the dual properties of building decoration materials and general home furnishing materials, has advantages that other materials cannot match. The application of slate in the field of high-end customization is constantly expanding, far beyond people's imagination. As the leading brand in the industry, Xinmingzhu Slate has repeatedly broken through the boundaries of existing slate products, constantly innovating and leading the new trend of slate products.
General Manager Liang Fenghua took the stage to deliver a speech
Subsequently, Liang Fenghua, assistant to the chairman of the New Pearl Group and general manager of the slate business unit, took the stage to speak. Mr. Liang said that although many companies are paying attention to haute couture and embarking on haute couture, there are still only a handful of domestic brands that can do haute couture. New Pearl Slate is a strong brand with absolute competitiveness to enter the haute couture market. In the future, New Pearl Slate will continue to innovate and iterate products, make breakthroughs in product specifications, textures, functions, and colors to meet the needs of the high-end market and contribute to the development of the high-end slate market.
President Zhang communicated with Mr. Liang in the audience
2
Product Interpretation
Pioneering the refinement of the texture of thin rock slabs
Coming to the new product series interpretation session, Zhou Hui, product planning director of New Pearl Group, explained the "Carving Time" series to the guests in an in-depth and simple way from the aspects of R&D strength, product functions and application prospects. Detailed explanation.
Zhou Hui, Product Planning Director of New Pearl Group
In the past, the thin slate rock slabs on the market were so thin that it was difficult to achieve a three-dimensional mold effect on the surface of the slate slabs, which compromised the texture and failed to restore the original texture of various materials. The New Pearl Slate adopts the industry's advanced carving technology, through precise inkjet positioning and differentiated glaze firing, to "carve" a detailed and three-dimensional texture effect on the surface of the 3.5mm thin slate, creating a thin The first of its kind to refine the texture of rock slabs.
The green bodies of new products are all made of solid color, and the color of the green body and the surface are the same. When doing processing such as chamfering, cutting, engraving, etc., stillIt can be integrated and the decorative effect will be more high-end and beautiful.
3
Industry Trends
Material, price and brand search are the focus
This press conference is honored to invite Pang Yujia, the person in charge of Baidu Home Shenzhen Foshan, to share the industry with everyone. Mr. Pang used the theme of "Rock Wind Set Sail" and started from the data. He pointed out that in terms of big data, due to the impact of this year's epidemic, the overall attention of the ceramic industry has declined, but the search demand for rock slabs has gone against the wind, with a year-on-year increase of 238%, which fully illustrates The vitality and market prospects of rock slabs.
As for the focus, compared to the past, people now focus more on the material, price and brand of rock slabs. Brands with higher quality, more cost-effectiveness, and more influence will win people's favor, and New Pearl Slate is such a trustworthy brand.
Baidu President Pang took the stage to speak
4
"Carving Time"
Launching Ceremony & Media Interview
At the last part of the press conference, the host invited all the big names to come on stage to participate in the launching ceremony of the new series of "Carving Time" of Xinmingzhu 3.5mm thin slate. All the guests present also sincerely congratulated the "Carving Time" series successfully released.
Guests came to the stage to attend the launch ceremony< /p>
After the meeting, Guangdong TV conducted an exclusive interview with Liang Fenghua, assistant to the chairman of the New Pearl Group and general manager of the slate business unit. Mr. Liang said that New Pearl Slabs aims to create "the world's No. 1 slate brand". The group insists on product innovation and development and has powerful production equipment. This time "carving time"The new product can create exquisite "carving" effects on 3.5mm thin rock slabs, pioneering the refinement of the texture of thin rock slabs.
Liang Fenghua, General Manager of the Stone Slab Division, was interviewed by Guangdong TV
The global release of the "Carving Time" series is not only a global leader in a technical sense, but also a conceptual innovation in business models. Rock ecology, new green sea - good products x big brands x ecological concepts = trillions of green seas.
